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Vaga de Creative Strategist, Facebook & Instagram
Facebook em São Paulo - SP

Descrição da Vaga

Creative Strategist, Facebook & Instagram

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

Creative Shop is facebook's crew of adventurers, dreamers, idealists, entrepreneurs, designers, writers, strategists and artists who are hungry for crafting new ideas. A crew whose mission is to inspire, provoke and serve the very industry that enables brands to connect to the people they care about while growing their business. We unreservedly believe that creativity is what drives innovation in every aspect of the modern world, disrupts industries, improves the status quo, and helps brands tell the stories of tomorrow to the right people at the right time.

You belong in our tribe If you think realistic is the most common path to mediocrity; If you are hungry to move fast, learn more, never be complacent; If the intersection of creativity and technology is what makes your blood run quickly; If you believe data, tech and product innovation is fundamental in the creative process; If you aren't afraid to take what we have and make it 10x better; If you love brilliant debates on how to build and craft better stories; If constant change doesn't bother you but excites you; If you want to work with a diverse bunch of creative gurus to tell stories that you weren't able to tell before; If you love brands and want to help them tell stories that speak their truth in the world; If you want to humbly lead the industry to create the best work of your (and their) life.

Come be part of the creative team at Facebook that is leading the industry in new ways to build advertising ideas for a new breed of advertisers. As a Creative Strategist, you'll be an essential team member tasked with inspiring and influencing how these advertisers build strategies, concept ideas and execute campaigns on Facebook, Instagram, Messenger and the next set of Facebook ad platforms.

We have an exciting opportunity to work with some of the most dynamic, progressive and disruptive brands in the world. We are looking for someone with experience of building highly impactful creative that delivers powerful results in performance-based markets. You will probably have worked in an advertising agency, an in-house creative team or from a non-traditional content creator, but that?s not essential. You must have strong craft skills in video, with experience of concepting, shooting, editing and optimizing video creative. You must be nimble and have an appetite for experimentation and learning. Most importantly, you must be passionate about shipping great work. You will be based in Sao Paulo.


  • Drive brand and business strategy discussions of our top clients to uncover business needs and opportunities in the Brazilian market

  • Uncover social insights and develop Facebook and Instagram solutions that drive the key business goals while maintaining a high bar for creativity

  • Partner with others on the team, and also in the marketplace, to make your and their ideas shine, leveraging best practices to all campaigns and creative executions

  • Leverage communication strategy and storytelling in a mobile first environment shifting the digital industry towards high quality and disruptive creative work

  • Have the autonomy to also craft narratives and decks strategically and visually flawless

  • Be a thought leader on how Facebook and Instagram are fundamentally changing brand and direct response marketing, taking advantage of both strategies when applicable

  • Work with Product teams on both Facebook and Instagram platforms to learn and use new product solutions driving timely innovation and relevance for global clients on local markets

  • Continually inspire our clients with a vision for their brands, game-changing ideas and plans to get them executed

  • Build an analytical and high-level approach on the creative processes and transform this into business insights

Minimum Qualifications

  • 6+ years of experience in brand marketing/advertising

  • Bachelor's degree or equivalent

  • Experience developing strategically grounded inspiring creative

  • Strong passion for visual storytelling via photography, videography and/or animation

  • Strong interest in Facebook and Instagram, from the massive reach to mobile and video best practices as well as creative community and excellence

  • Articulate with critique of both strategic approach, planning skills and aesthetic execution

  • Excellent storytelling, verbal and written communications skills

  • Able to build solid planning, think big and apply that to the wide range of opportunities – from individual campaign ideas to full on, long-standing content franchises

  • Proven entrepreneurial and strategic skills by identifying big opportunities that thrive

  • Background as copywriter, being capable of packaging ideas in strong narrative and written storytelling

  • Fluency in English and Portuguese

We're proud to be the #1 Best Place to Work on Glassdoor's Employees' Choice awards. Learn more: www.fb.careers/fb1

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Satisfação geral dos funcionários

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Recomendam a empresa a um amigo

  • Há 3 meses


    Analista Sênior

    São Paulo, SP

    Prós: TudoAmbiente saudável e equilibrado, com baixa pressão e grande liberdade para desenvolver seu trabalho. Oportunidade de se trabalhar com novas tecnologias e soluções de grande escala, sendo permitido que sejam propostas soluções inovadoras. O escritório é bem localizado.

    Contras: Ambiente saudável e equilibrado, com baixa pressão e grande liberdade para desenvolver seu trabalho. Oportunidade de se trabalhar com novas tecnologias e soluções de grande escala, sendo permitido que sejam propostas soluções inovadoras. O escritório é bem localizado.

    Recomenda a empresa: Sim

  • Há mais de 1 ano

    Excelente empresa, excelente cultura!


    Prós: Cultura de alta performance e alta velocidade. Pessoas altamente comprometidas com o resultado. Excelentes benefícios e estrutura de apoio ao funcionário.

    Contras: Não há muitos pontos negativos. Cultura de alta performance também pode gerar pressão para quem não está acostumado, portanto não é para qualquer um.

    Recomenda a empresa: Sim